Cooper Tire Sponsorships

Cooper is proud to partner with many organizations.

PBR

Since 2006, Cooper has partnered with the Professional Bull Riders, Inc. (PBR) as its Official Tire. Cooper also sponsors a team of professional bull riders as well as Flint Rasmussen, a legendary in-arena personality and official entertainer of the PBR. Rasmussen captivates fans young and old each performance with his quick wit, comical stunts and dance moves.

TORC

The TORC Off-Road Championship presented by AMSOIL is the nation’s premier short-course, off-road truck racing series.  The country’s top racers and their trucks take on the TORC tacks, reaching speeds in excess of 100 mph, jumping distances of up to 200 feet through the air, all while navigating intense terrain.  Teams and drivers sponsored by Cooper compete on Cooper Discoverer STT Pro ^TM tires.

USF2000

Cooper is the presenting sponsor and exclusive tire supplier of the Cooper Tires USF 2000 Championship Powered by Mazda.  The USF2000 serves as an entry-level, open-wheel training ground for the next generation of professional racers looking for the first step on the ladder to and IndyCar career.

Pro Mazda Championship

The Pro Mazda Championship Presented by Cooper Tires debuted in 2013 as a new series in the Mazda Road to Indy.  It is the second official step on the Mazda road to Indy ladder system.  Cooper is the official tire supplier of Pro Mazda.

Indy Lights

The third and final step on the Mazda Road to Indy is Indy Lights Presented by Cooper Tires.  Cooper is the official tire supplier of the Indy Lights Series.